Coaching and
Network Marketing
Hi. That's the real
me (not "Auntie Alice").
Do join me on the coaching and network marketing
journey. It is a great, marvelous and -- yes -- lucrative
adventure.
But it is not always easy.
For the first several years that I had a website, I
was a miserable failure. I think I made $50 in five years.
That's $50 total, for the whole five years. And, yes, I had a
bunch of expenses, so it was pretty much a huge failure.
If you read my formal resume, it talks about the
Peace Corps, being a research librarian and working in venture capital
for many years. All of that is true. But there's a big hole
in that resume.
At 60 years of age, a master's degree and 30 years
of experience behind me, my company closed it doors and the only "real"
job I could land was as a receptionist in a law firm. Oh, lordy, I
was so bored I was ready to turn into a screaming maniac. Not only
that, but this particular group of attorneys were not particularly nice
people.
One morning at work I got hit with one too many
insults -- wham! BANG! KAPLOOEY!
I threw
down my pen (and I think I hurled the phone across the room), marched
out and never looked back.
I
had no job and no prospects.
Fortunately, I had started a little online business
a year prior to that, and I knew I could make it work. I HAD to
make it work.
That was the beginning of my network marketing
adventure. I am so, so glad that those attorneys were such dorks
because I have such a great life now. My original website (Business Plan Master) does well, and now I've
even got time enough to help others get started on their network
marketing.
This is not the first time I tried going
online. For many years I had tried to start up internet
businesses. I spent more money on "gurus" and Get Rick Quick
schemes than I care to think about. Obviously, none of it
worked. All I really got was poorer.
Then one day I downloaded a book about writing for
the internet, in the hopes I could make my existing website
better. It was published by Site Build It ("SBI").
Something clicked.
This was the way to go. I just knew it. So I
started up my little website. I spent weeks and weeks reading the
manual, prowling the forums (which, by the way, are excellent), and
learning the tools of the trade.
It took me about three months to get my website
up. And another three months to make a nickel. It was
another three months before I got my first $100 check from
AdSense. (Fortunately, my site does a WHOLE lot better
now!)
It's a big learning curve. And I only worked
on weekends when I could squeeze in a hour or two. Then,
miraculously, SBI asked me to a Moderator in the Forums. I jumped
at the chance.
Then, about the time that I left the law firm, Ken
Evoy, the President of SBI (the web hosting company), invited me to be
one of ten coaches at a once in a lifetime event: the SBI
Bootcamp. That, in no uncertain terms, was a life changing
event. I know I worked very hard to coach others to build their
websites. And I know too that I ended up learning more from that
experience than I could have learned by any other means. Here were
the top, top folks from SBI, all teaching on their corners of
expertise. (I was the "monetization" coach.)
I
came back from that bootcamp, re-built my website and watched it grow
10-20% per month for next year and a half. It only grows about
5-8% a month now, but I'm still pretty happy with it.
That is the journey that I am inviting you to join
me on.
After that first website I created several
others. I just couldn't believe how much faster the second site
started making money! But by then, I had figured out how to do
it.
SBI is not expensive. It's only $299 a
year. You are welcome to simply become a member of SBI yourself,
and learn from the Action Guide and from the great Forums all about
building a successful site. Just click
here and look in the upper right hand corner for the "Buy"
page.
But if you would like to get a real kick start to
your new business, then let's talk about coaching. Here are some
of the things that we will cover in our coaching sessions:
| WEB SITE --
INITIAL STEPS |
| ~ |
Identify a profitable topic for your website,
one that will generate traffic and money |
| ~ |
Identify 50-100 strong keywords that you can
use in your website. These are the keywords that will bring
you consistent traffic and customers |
| ~ |
Determine what kind of monetization
techniques would best suit your site. You will see many of
the options on this website. We will review them, and narrow
them down to the best choices for you. |
| ~ |
Create a site blueprint with your primary
site keyword, tier 2 keywords and tier 3 keywords. |
| ~ |
Determine and register your site
name. |
| ~ |
Create a basic look and feel for your site
from 200 templates in SBI. (If you would like a custom look
and feel, that is available for an additional $250) |
| ~ |
Load your template into SBI, whether it is an
SBI template or your own customized template. |
| |
|
|
CREATE AND
OPTIMIZE PAGES |
| ~ |
SBI has a propriety program for creating web
pages, one that requires NO KNOWLEDGE OF HTML. We will
either learn that process, or upload your pages from your own html
editor, like FrontPage or DreamWeaver. The choice is yours
entirely. |
| ~ |
"Optimizing" pages refers to using keywords
effectively to attract search engines. This is a skill that
most of us can learn, and I'll show you how. |
| ~ |
Writing for the web is a real talent.
We'll learn formatting tricks and ad placement tricks and learn
how to create pages that just look sharp. |
| ~ |
We will learn how to create and incorporate
all kinds of specialized pages, like Contact Page and blog page,
and how to put a snazzy footer on every page. |
| ~ |
Linking from page to page is one the very
important skills that we cover. All pages must be linked, or
your visitors will get lost, and the search engines will never
find the pages. |
| ~ |
Linking to other sites is also important, but
you don't want to lose your visitors by sending them off
site. We'll learn how to fix that. |
| ~ |
Writing strong page titles. |
| ~ |
Writing descriptions that get the
click. |
| ~ |
How to create a url |
| |
|
|
CREATING AND USING
IMAGES |
| ~ |
Finding images to use |
| ~ |
Sizing images |
| ~ |
Placing images on your website |
| ~ |
Copyright issues |
| |
|
|
CREATING AND USING
YOUR EZINE EFFECTIVELY |
| ~ |
Set up the sign up form |
| ~ |
Set up the auto responder |
| ~ |
Incorporate your two automatic
letters |
| ~ |
Incorporate a freebie, if you are offering
one |
| ~ |
Create your ezine template |
| ~ |
Formatting a template for email |
| ~ |
Topics for your ezine |
| ~ |
Scheduling your ezine |
| ~ |
Keeping your ezine out of the Spam
folder |
| |
|
|
BLOGGING |
| ~ |
Set up your blog with header and
graphics |
| ~ |
Set up a blog page |
| ~ |
Create bloglets |
| ~ |
Include new pages in a blog
broadcast |
| |
|
|
UPLOADING PDF
ILES |
| ~ |
If you have a ebook for sale or for free,
learn how to upload and promote it |
| |
|
|
AD
SENSE |
| ~ |
Subscribe to AdSense |
| ~ |
Format your ads |
| ~ |
Place your ads on your site to generate
income |
| |
|
|
PROMOTE YOUR WEB
SITE |
| ~ |
There are dozens of ways to promote your
site. We will review them, and determine the best ways for
your particular site. |
| |
|
|
MONETIZATION |
| ~ |
Here's where we fine tune how your site will
best make money for you. We look at all the various streams
of income, identify the ones that will work for you, and add them
to your site. This may be listed last, but this is a process
that began way up at the beginning, and continues all the way
through. |
Most sites, too, have some "special request".
As best I can, I will help you build the site that you most want to
have. We'll look for components that fit with your topic and your
time.
You end up with a website that has at least 20
pages, with a contact form, an ezine, a look and feel you like, and
targeted pages with real monetization options.
WHAT IS THE "COACHING" THING
LIKE?
Basically, for each of our sessions I connect you
to a screen sharing service so you can watch my computer monitor.
I demo a task or two, and have you try them out as well. Being
able to visually see what is happening while we are talking makes it so
much easier!
We actually work on YOUR site during our
sessions. At the end of each session, you have a task to
complete. Sometimes it is to locate keywords; sometimes it is to
write pages. It can be anything in the whole process. But it
is something that we have talked about, and something that you are
comfortable with.
In between sessions you are welcome to call me or
email me with any questions.
The goal is for you to feel comfortable building
your website.
HOW LONG DOES ALL OF THIS
TAKE?
I
have had people go through building a site in two weeks. Most take
longer. I work on your schedule. If you have one day a week
when we can meet, that's what we do. If you can meet every day,
we'll do that for a while too. My job is to make your job easier,
so I do what I can to make that happen.
HOW DO I KNOW YOU ARE ANY
GOOD?
Excellent question. My best recommendation is
the work I do. You are looking at one of the sites. You
found this site through the promotion that I do, and I will teach you
how to do that kind of promotion too.
I
am also a Moderator at SBI, and have been for a couple of years
now. I'm not going anywhere. When you join SBI, you will see
my posts throughout the Forums. Although my presence as a
Moderator is not an endorsement by SBI, I can pretty well assure you
that if they had trouble with me, I wouldn't be a Moderator any
more.
And the Bootcamp. I was so incredibly honored
to be part of that group. I still keep in touch with folks from
that adventure.
Also, when you get into SBI, you will see a loooong
page with hundreds of successful SBI sites. I can tell you that
not only is my site there, but two of my clients are represented there
as well. AND at least eight other clients qualified to be on that
list.
CAN YOU GIVE ME REFERRALS FROM YOUR
CLIENTS?
As you learn SBI you will learn that each site is
very unique, and we go to a lot of trouble to find and determine
keywords that work. Because of that, I am not at liberty to point
you to clients that I have worked with. Their sites are
proprietary, as will be yours. No one else reading this page will
ever know that yours is one of the sites that I helped build.
However, some folks have been kind enough to post
in the Forums. The Forums are pretty public, so I feel comfortable
printing their comments on this page.
THIS MUST BE AWFULLY
EXPENSIVE
Well, I've tried to keep it as reasonable as
possible. I work at home, by myself. No overhead. No
employees. And I don't pay my chauffeur much (just
kidding!)
START TO FINISH,
THE COST IS ...
US
$2,200.00
That's thousands of dollars cheaper than most
webmasters would charge you to build a website. And the best part
is that you will now know how to do it yourself. You can build a
site of 1,000 pages if you want to, and it won't cost you a dime
more.
WHAT'S NEXT?
Don't send anything yet. I'd like for us to
chat a bit and make sure I can really teach you what you need to
know. If you would be so kind as to fill out this brief form, I'll
give you a call as soon as possible.
WHEN DO I PAY?
After we talk and make sure that this is the right
direction for you, I will bill you through PayPal. You can also
send me a check if you like -- we'll talk about that. I need to
make sure that you are in a country that I can work with, and are
focused on a topic that I can work well with, with goals that we can
reach. When our ducks are in a row, I'll bill you.
But first, let's talk. I know you must have
some questions too. So I'll give you a call at your
convenience.
Best,
ps -- If you would prefer emailing me with any
questions, you are welcome to use the form above, or the Contact form. Either one reaches me just
dandy.
