MLM and Network Marketing Opportunity
The MLM and network marketing
opportunity makes a great partnership. "Network marketing" is the
umbrella term that encompasses most, if not all, e-business. It is
ebooks, affiliate sales, product sales, service sales, etc. AND it
is also MLM ("multi level marketing").
These sales methods all fit very nicely
next to each other.
It is truly not an issue of doing MLM
or doing Network Marketing. It is an issue of how best to mold the
two so that you can benefit from both approaches.
And it does work.
Network Marketing, in the best sense,
is a website that provides a lot of great information. For free.
Like a good magazine, there are lots of great articles.
But also like a good magazine, there is
advertising. In a print magazine the advertising can be display
ads, classified ads or even postcard ads.
In Network Marketing there is a much
wider choice, with the MLM and Network Marketing opportunity both
working together. Let's see what happens if we take a topic like
"gourmet foods". This doesn't sound like all that hot an MLM
product, there is real MLM opportunity here.
So how do we construct this website?
Well, first we decide what kind of
gourmet foods we will feature. Cheese? Tea? Wine? Meats?
Chocolate? Desserts? Before making the final decision, take a look at
some of the MLM and network marketing opportunities for gourmet foods.
I think you will be pleasantly surprised.
With our product and potential
suppliers identified, we start building our site with lots and lots of
information.
- What foods go with what
- How to serve foods
- How the foods are grown and packaged
- Stories behind the gourmet foods
- Chefs who specialize in these foods
When you have somewhere around 30 to 50
pages, you will probably want to add monetization to the site. So
what do you add?
- MLM product sales for specific
gourmet foods
- Affiliate sales for specific gourmet
foods
- Kitchen and serving tools and dishes
- Cookbooks that go with these foods
- Spices that compliment these foods
- Ebooks stuffed with great recipes
When you are finished, you will
discover almost by accident that both MLM and Network Marketing
opportunities sit side by side on your website.
So where does the downline in MLM come
in? Well, as your visitors purchase goods and become regular
visitors to your site, some of them will want to sell your products as
well. Since you have provided a Contact form for them, and have
kept in touch with them via a newsletter, the communication is easy.
You tell them about the MLM opportunity and invite to sponsor them in
the MLM company.
Since they already know you, having you
as their sponsor is a very logical step. And since they already
know how great the product is, they will be pleased to sell it as well.
